08 Mar, 2019 by Renee Liao
EDGII participated in the INNERSECT event from 5 October until 10 October 2017 at Shanghai World Exhibition and Convention Centre.
Derived from the word “intersect” which means to cross paths, it is a point at which roads, ideas, and culture overlap and converge. Founded and created by Edison Chen, INNERSECT is a global showcase of creatives from the world of art, food, fashion and music, with contributors from Shanghai, New York, Paris, London, L.A, Tokyo and Sydney.
The 2017 INNERSECT convention took place in Shanghai, and was attended by a bounty of unique new talents, including EDGII.
EDGII, an up-and coming fashion enterprise based in the heart of Sydney, who represented themselves with extraordinary visuals and looks, showcased two of their most popular fashion sets, namely genuine fur parkas and goose down jackets. These attracted a lot of attention and admiration both from the hosts and the guests, manifesting itself in long lines of people at the booth.
The event was also attended by a large number of celebrities such as Rap sensation A$AP Rocky, Indonesian viral sensation Rich Chigga, Busy P and Nosaj Thing. A$AP Rocky had his set cut short as his performance ran over time. The rap star was seen slamming his microphone on stage before heading off stage unhappy. The event was still deemed a huge success with social media being a buzz of hashtags on posts showcasing the wide variety of contributors.
The EDGII clothing was not only seen on display at their stand in the fashion arena but also by many attendees, sporting the latest looks of jackets and parkas. The streetwear brand drew in huge crowds and created a following of fans looking for the next best thing in fashion.
Shop the EDGII looks and be ready to stand out from the crowd.